At WEBphysiology we feel the better informed you are, the better we can deliver a product that will benefit your organization. To that end, we’ve listed some resources we feel you’ll find helpful in understanding what good design is within the Web environment. The goal is to emphasize how crucial good design is in making the end product deliver on the stated goals.
Another aspect of web design is that of color selection. Check out our article “Web Design Color Considerations“.
If you are looking for a longer read, then a recommendation would be a book by Stephen Krug entitled “Don’t Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition.
Finally, SEO, while not a visual design component, is critical for maximizing the inbound marketing benefit of your site. Check out these SEO resources we feel you would find useful.