Providing videos on your website can do many things for an organization, the least of which is good will if you are helping to educate the general public. There are, however, many other great reasons to produce and publish video content. Here’s just a few of these:
- Product introductions
- Product feature exposure
- Product training
- New feature announcements / training
- Troubleshooting / Support
- Video FAQs / Quick How-to’s
- Management messages
- Employee education
- Policy statements
- Tips & Tricks
- Video Podcasts
The use of video has always been a viable approach for these and many other uses but now also is being used to provide more exposure via social network services like YouTube and Vimeo. The benefit of these services is the ability to host video content without the expense of having to run your own media servers. There also is a much broader audience than what you’d receive if you simply hosted video content on your web site.
Another benefit in utilizing video content as part of your Web presence is that you gain SEO authority if you do it right as your content adds yet another touch point associated with your organization’s web site. Video is one of the most popular online media types available and tends to grab audience visitation better than most other forms of media on the Internet. It also lends itself well to mobile implementation.
WEBphysiology has the resources to produce professional online video content for your organization. We utilize the production standard Camtasia Studio software for recording screen content and augment this with audio software for integrating narration and soundtrack scores. In addition, we employ professional grade hardware to ensure that we obtain the optimal end product.
If you want a professional video produced then drop us a note and we’ll get back to you to discuss your needs.
You can check out the How-To videos that WEBphysiology has created to help others tackle web related tasks with which they may not be familiar. And visit our YouTube channel and subscribe so that you can stay on top of new videos that we release in the future.
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Just drop us a note for more information or to get started on a project today. We’re always here to lend a hand.